Retour à la page d'accueil du site Business & Decision

 
 
Index > Company > News

New Interakting international interactive agency launched

Interakting promises to develop your attraction power.
Defined as a major player in the market for Internet businesses, the Business & Decision Group has decided to launch a new brand called Interakting to assert its European ambition in the e-business field.

Composed of 320 experts in the world, including more than 200 based in France, Interakting is the result of external and organic growth. This exceptional expansion has increased the team's size by 2.5 within 3 years.

To help companies developing their brand on the Internet, Interakting offers a coherent visualisation integrating all strategic playing fields: web marketing, web design, web development and outsourcing.

Interakting has developed a comprehensive approach that enables companies to expand their overall digital multi-channel relations and to measure performance.

Business & Decision wanted to give a new dimension to this market by launching a dedicated brand. Moreover, the Company wants to develop its interactive activity strategy in France and abroad.

Business & Decision, International consultant and systems integrator, listed on Euronext Paris, attends in 19 countries. With nearly 3000 consultants, the Business & Decision group is especially known for its leadership in the Business Intelligence and the Customer Relationship Management fields.

To enhance its reputation and introduce its proposal, Interakting created its website http://www.interakting.com. This website permits every user to discover its expertise through practical cases and how Interakting assists its clients in their various issues related to the Internet : e-Commerce (Alapage.com, SurInvitation.com...), e-Communications (Canal +, Teletoon...), e-Business (Samsung Advance, Tui,...), e-administration (National Education Ministry, of Defence Ministry,...) and e-Mobility (Thales, TPS,...).

Users will also be able to find out how Interakting helped out http://www.troc.com on its new interactive strategy, created the Accor All Seasons Hotels sites design, developed Thales Portal and managed the listing of more than 160 companies. An ambitious advertising campaign will also be visible in the coming weeks in the media.

Patrick Bensabat, President of the Business & Decision Group, commented: "The e-business hub of Business & Decision has become a benchmark on the Internet. The client's Internet strategy support has enabled us to build a unique know-how. Interakting was identified by a large independent research firm, as one European interactive company leader and one of the largest French players in this sector. We would like to position Interakting as a leading independent actor of this field in Europe."

ENDS

Media Information

About Interakting: Interakting is an international independent interactive agency that offers to its customers a full range of marketing and Internet technologies based on the mastery of every e-business issue expertise, study and strategy, as well as e-Marketing, integrated design studio, technology and outsourcing. For more information contact: http://www.interakting.com. Interakting is a trademark of the International Business & Decision group, Consultant and systems Integrator (CIS), specialized in Business Intelligence, Customer Relationship Management (CRM) and e-Business. For more information contact: http://www.businessdecision.fr or http://www.businessdecision.com

SUBSCRIBE

If you would like to be kept informed of future news from Business & Decision, click here to be added to our mailing list.